PoPIA Compliance

Protection of Personal Information Act (PoPIA) – How LadyBugz Marketing protects your data

Our Commitment to PoPIA Compliance

LadyBugz Marketing (Pty) Ltd is committed to complying with the Protection of Personal Information Act, 2013 (Act No. 4 of 2013) (“PoPIA”) and ensuring that all personal information is processed lawfully, responsibly, and transparently.

1. Information Officer

Our designated Information Officer is responsible for ensuring compliance with PoPIA:

Name: Noleen Thompson

Email: noleen@ladybugz.co.za

Phone: +27 81 598 7578

2. Purpose of Processing

We collect and process personal information for the following purposes:

  • To provide our B2B marketing services, including LinkedIn marketing, webinar hosting, and content creation
  • To communicate with clients and prospective clients about our services
  • To send marketing communications (with consent)
  • To process payments and manage client accounts
  • To comply with legal and regulatory obligations
  • To improve our services and website experience

3. Types of Personal Information Collected

We may collect the following categories of personal information:

  • Name and surname
  • Email address
  • Phone number
  • Company name and job title
  • LinkedIn profile information (publicly available)
  • Website usage data (cookies and analytics)
  • Payment information (processed securely via third-party providers)

4. Lawful Basis for Processing

We process personal information based on one or more of the following lawful grounds as defined in PoPIA: consent of the data subject, necessity for the performance of a contract, compliance with a legal obligation, protection of a legitimate interest of the data subject, or pursuit of the legitimate interests of LadyBugz Marketing or a third party.

5. Your Rights Under PoPIA

As a data subject, you have the right to:

  • Be informed about the collection and use of your personal information
  • Access your personal information held by us
  • Request correction of inaccurate personal information
  • Request deletion of your personal information
  • Object to the processing of your personal information
  • Withdraw consent at any time
  • Lodge a complaint with the Information Regulator

6. Data Security

We implement appropriate technical and organisational measures to protect personal information against unauthorised access, loss, or destruction. These measures include secure hosting, encrypted data transmission, access controls, and regular security reviews.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. When personal information is no longer needed, it is securely deleted or anonymised.

8. Third-Party Sharing

We do not sell personal information. We may share personal information with trusted third-party service providers who assist us in operating our business (such as email platforms, CRM systems, and payment processors). All third parties are required to comply with PoPIA and maintain appropriate security measures.

9. Cookies

Our website uses cookies to enhance your browsing experience and analyse website traffic. You can manage your cookie preferences through your browser settings. For more information, please see our Privacy Policy.

10. Contact Us

If you have any questions about our PoPIA compliance, wish to exercise your rights, or want to report a data breach, please contact us:

Email: noleen@ladybugz.co.za

Phone: +27 81 598 7578

Address: Roodepoort, Gauteng, South Africa

Information Regulator (South Africa)

If you are not satisfied with our response, you may lodge a complaint with the Information Regulator:

Website: https://inforegulator.org.za/

Email: complaints.IR@justice.gov.za

Last updated: July 2026

LadyBugz Marketing

The B2B marketing agency that delivers organic LinkedIn growth without paid advertising. From impossible to it’s possible.

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